This summer's hottest trends

Get ready for a fabulous and vibrant summer as we dive into the world of Fashion Colour Trends for Summer 2023. Stay ahead and make a statement with the latest hues dominating the fashion scene. From bold and bright to soft and subtle, there's a shade for everyone's taste.

It's time to embrace the warmth of the season and express one's personal style through the power of colour. So, let's explore the must-have colours for a stylish and unforgettable summer.

This season you can choose to be bold and bright! We have gathered some of the most attention-grabbing colours that are sure to make a statement this summer.

Pink is a colour that never goes out of style, and this season, you can explore many vibrant shades. From hot pink to fuchsia, this colour is perfect for those who want to add a pop of colour to their wardrobe. It looks great when paired with black, white, and denim, but can also be worn with other bright colours for a bold and playful look. Vibrant pink is perfect for those who want to stand out from the crowd.

For many of us, pink is a colour that is often associated with femininity, and for the summer why not dress in soft blush. This shade is perfect for creating a delicate and romantic look. Pair it with white for a fresh, summery feel or with serene blue for a calming effect or wear it as a set, to look put together on your way to the beach or shopping all day long.

Green is a colour that is often overlooked, but this season, it's back in action in the form of electric green. This bold shade of green is perfect for those who want to make a statement. It looks great when paired with black, white, and denim, but can also be worn with other bright colours for a playful and fun look. Electric green is perfect for those who want to add a pop of colour to their wardrobe without being too over-the-top.

If you think electric green might be too bright for you try mint green. It's a refreshing and calming shade that perfectly embodies this summer's muted and calm trend. This shade pairs well with other soft colours, such as blush pink and serene blue. A mint item is the perfect addition to your summer wardrobe, and will help you stay on-trend all season long.

Blue has always been a popular colour, but for summer 2023, it’s all about serene blue. This shade is softer and more muted than traditional blues, making it perfect for creating a calming effect. Serene Blue pairs well with other soft colours, such as blush pink and lilac, or with crisp white for a fresh look. You can incorporate this serene shade into your wardrobe by matching it with your existing items.

If you’re looking for a colour that is both feminine and on-trend, look no further than Lilac. This soft shade of purple is perfect for creating a romantic and dreamy look. Pair it with white for a fresh, summery feel or with blue for a calming effect. A lilac crop top is the perfect addition to your summer wardrobe.

One of the most exciting trends that we're seeing this summer is a return to earthy and natural hues that evoke feelings of warmth, comfort, and nostalgia. Here are some of the key shades to look out for.

Khaki is a colour that has been a staple in fashion for decades, and for good reason. This warm, earthy tone is versatile, timeless, and easy to wear. It's a perfect choice for anyone who wants to add a touch of sophistication and elegance to their wardrobe without sacrificing comfort or practicality. For summer 2023, we're seeing a resurgence of khaki in all its forms, from light and airy fabrics for warm weather, to heavier materials for cooler evenings. 

Stay one the look out for our new collection including crop tops, sport bras and shorts as well as a super cute onesie.

If you're looking for a way to add a touch of adventure and excitement to your summer wardrobe, then safari-inspired shades are the way to go. Think warm, sandy hues like camel and tan, as well as deeper, more dramatic tones like chocolate brown and burnt orange. These shades are perfect for anyone who wants to channel their inner explorer and create a bold, memorable look that's guaranteed to turn heads.

Olive green is another colour that has been around for years, but it's never been more popular than it is right now. This versatile shade is perfect for anyone who wants to create an effortlessly chic and stylish look without putting in too much effort. Whether you're looking for a casual daytime outfit or something a little more dressed up for a summer evening, olive green is the perfect choice.

Finally, we have rusty brown, a warm, cozy shade that's perfect for cooler summer days and evenings. This rich, earthy tone is perfect for anyone who wants to create a laid-back, relaxed look that's still stylish and on-trend. Pair it with other natural colours like khaki and olive green for a look that's both comfortable and chic.

These are just a few of the key earthy and natural shades that we're seeing in fashion for summer 2023. Whether you're looking for something timeless and classic like khaki, or something a little more adventurous like safari-inspired shades, there's a hue out there for everyone. So why not embrace the natural beauty of these colours and create a fresh, unique look that's perfect for the season?

In summary, the fashion colour trends for summer 2023 are set to be a mix of bold and vibrant shades, as well as softer, more muted tones. Pastel hues such as lilac and mint are predicted to be popular, alongside brighter shades of orange and yellow. There is also set to be a resurgence of classic colours such as navy and beige, which will provide a timeless and sophisticated look.

When it comes to incorporating these trends into your wardrobe, don't be afraid to experiment with different colours and combinations. Whether you opt for a head-to-toe look or just a pop of colour through accessories, adding these shades to your summer wardrobe is a great way to stay on-trend and show off your unique style.

Remember, fashion is all about expressing yourself and showing off your personality through your clothing choices. So, have fun with it and embrace the colour trends of summer 2023!